Over the past few years, we saw an increase in demand for specializations in a particular niche, specifically in marketing. While there are many advantages to specializing in a niche practice, it can also limit a professional’s ability to see the bigger picture, how that function integrates with others. This is where a fractional executive comes into play.

They say that the wrong people feel imposter syndrome and lately that seems to be true. A few recent experiences have me questioning some of these so-called 'experts' read more about some of the recent advice we heard.