Jessica Dalziel Jessica Dalziel

When flexibility becomes a liability.

Flexibility is often hailed as a virtue in client relationships. However, without clear boundaries, it can lead to scope creep and erode trust. This piece explores how to balance adaptability with structure to maintain healthy, productive partnerships.

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Jessica Dalziel Jessica Dalziel

Retention isn’t reactive.

Retention isn't about last-minute efforts to save a client relationship. It's about proactive strategies that begin from the first interaction. This article delves into the importance of intentional onboarding, clear communication, and consistent value delivery to foster long-term client loyalty.

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Client Experience Jessica Dalziel Client Experience Jessica Dalziel

The ripple effects of disengaged clients

Client experience (CX) is a delicate ecosystem that thrives on engagement, collaboration, and timely communication. Yet, when disengaged, the balance of trust and satisfaction is threatened. This article highlights what some of those ripple effects are and unintentional consequences and what to do to ensure a smooth engagement from the start.

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Client Experience Jessica Dalziel Client Experience Jessica Dalziel

Client segmentation

Do you want to maximize your profitability, client experience and increase existing client spend? You can’t put all-hands-on-deck for every client engagement. In order to scale your business you need to develop some kind of logic that is appropriate for your business to segment your existing client base in order to better understand and ultimately serve them.

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Leadership Jessica Dalziel Leadership Jessica Dalziel

Leadership: What you need to know

Oftentimes when we think of the word “leader”, we conjure up images of political figureheads, celebrepeneurs, famous CEOs or even your own boss. However, being a leader is more of an active state of being rather than a position to 'achieve' or accomplish. Regardless of your role, current position in the marketplace or stage of a business you started -- there are always opportunities to lead.

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Leadership Jessica Dalziel Leadership Jessica Dalziel

What is a fractional executive?

Over the past few years, we saw an increase in demand for specializations in a particular niche, specifically in marketing. While there are many advantages to specializing in a niche practice, it can also limit a professional’s ability to see the bigger picture, how that function integrates with others. This is where a fractional executive comes into play.

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Leadership Jessica Dalziel Leadership Jessica Dalziel

How do I pay myself?

Unquestionably, one of the most common questions I get asked by entrepreneurs and small business owners is ‘how do I pay myself?’. D&Co has found one of the most eloquent and simple explanations that will help guide your decision.

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